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Podcast

Podcast

Podcast

Podcast

THE DIGITAL RENAISSANCE

THE DIGITAL RENAISSANCE

THE DIGITAL RENAISSANCE

Business

The Relationship Between Technology and Business Success: Thales Teixeira | E9

In this episode, Thales S. Teixeira—Visiting Associate Professor at the University of California and former Harvard Business School professor—shares his framework for identifying and breaking the weakest links in the customer value chain.

Dec 21, 2024

52:43 min

About

Featuring

Jousef Murad
Jousef Murad

Jousef Murad

Jousef Murad

CEO & Founder APEX

Jousef Murad, mechanical engineer and founder of APEX, leverages expertise in marketing and AI automation to drive innovation and strategic growth, earning trust as a leading industry advisor.

Jousef Murad
Jousef Murad

Thales S. Teixeira

Thales S. Teixeira

Visiting Associate Professor, University of California

Thales Teixeira is a business strategist and former Harvard Business School professor with expertise in customer value creation. He helps companies identify weak links in their value chains and design innovative strategies to attract and retain customers.

Today's podcast features Thales S. Teixeira, V. Associate Professor at the University of California. Previously, he taught students at Harvard Business School for over 10 years. In his book, he explains how existing businesses can identify points where they fail to create value and offers methods to provide high value to customers. He examines the customer value chain, proposing a framework to identify and break apart the weakest link.

He teaches how to generate ideas that offer high value to customers and how to attract customers away from established players with those ideas.

🚀 Business Skills to be Future Proof: https://business-suite.io/

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Never miss an episode, learn from the best.

Each episode features in-depth discussions, often with industry leaders who have successfully navigated the digital marketing and sales landscape.

Host by

Jousef Murad

CEO & Founder APEX

Never miss an episode, learn from the best.

Each episode features in-depth discussions, often with industry leaders who have successfully navigated the digital marketing and sales landscape.

Host by

Jousef Murad

CEO & Founder APEX

Never miss an episode, learn from the best.

Each episode features in-depth discussions, often with industry leaders who have successfully navigated the digital marketing and sales landscape.

Host by

Jousef Murad

CEO & Founder APEX

Never miss an episode, learn from the best.

Each episode features in-depth discussions, often with industry leaders who have successfully navigated the digital marketing and sales landscape.

Host by

Jousef Murad

CEO & Founder APEX