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THE DIGITAL RENAISSANCE
THE DIGITAL RENAISSANCE
THE DIGITAL RENAISSANCE
Business
The Relationship Between Technology and Business Success: Thales Teixeira | E9
In this episode, Thales S. Teixeira—Visiting Associate Professor at the University of California and former Harvard Business School professor—shares his framework for identifying and breaking the weakest links in the customer value chain.
Dec 21, 2024
52:43 min




About
Featuring


Jousef Murad
Jousef Murad
CEO & Founder APEX
Jousef Murad, mechanical engineer and founder of APEX, leverages expertise in marketing and AI automation to drive innovation and strategic growth, earning trust as a leading industry advisor.



Thales S. Teixeira
Thales S. Teixeira
Visiting Associate Professor, University of California
Thales Teixeira is a business strategist and former Harvard Business School professor with expertise in customer value creation. He helps companies identify weak links in their value chains and design innovative strategies to attract and retain customers.
Today's podcast features Thales S. Teixeira, V. Associate Professor at the University of California. Previously, he taught students at Harvard Business School for over 10 years. In his book, he explains how existing businesses can identify points where they fail to create value and offers methods to provide high value to customers. He examines the customer value chain, proposing a framework to identify and break apart the weakest link.
He teaches how to generate ideas that offer high value to customers and how to attract customers away from established players with those ideas.
🚀 Business Skills to be Future Proof: https://business-suite.io/

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Never miss an episode, learn from the best.
Each episode features in-depth discussions, often with industry leaders who have successfully navigated the digital marketing and sales landscape.

Host by
Jousef Murad
CEO & Founder APEX

Never miss an episode, learn from the best.
Each episode features in-depth discussions, often with industry leaders who have successfully navigated the digital marketing and sales landscape.

Host by
Jousef Murad
CEO & Founder APEX

Never miss an episode, learn from the best.
Each episode features in-depth discussions, often with industry leaders who have successfully navigated the digital marketing and sales landscape.

Host by
Jousef Murad
CEO & Founder APEX

Never miss an episode, learn from the best.
Each episode features in-depth discussions, often with industry leaders who have successfully navigated the digital marketing and sales landscape.

Host by
Jousef Murad
CEO & Founder APEX